Shock Therapy opened doors to its Upper East Side flagship, bringing NYC its first group EMS workout destination. The interiors bring an exciting twist to the building’s beautiful landmark exteriors. With the idea to create the space for the future of fitness, the concept introduces a room within a room, nesting a futuristic shell into a historic background.
The wood fiber and cement mix panels that wrap the interiors attest to the architectural vision in sustainability and social responsibility. The wood used in all interiors is sourced from forests that are sustainably managed.